Fitbod: Customized AI-Powered Fitness Plan App

Fitbod: Customized AI-Powered Fitness Plan App

Health and fitness industries have been skyrocketing in recent years, and the pandemic doesn’t seem to be slowing them down. If anything, at-home fitness programs, wearables, and apps are more popular than ever. With all that in mind, is it any wonder that comprehensive services like are just crushing it? Helping people be fitter and healthier is what this company is all about. They claim that their customized AI-powered workout plans can help anyone develop healthy habits, and from what we’ve seen of their customers, they’re right! The app has a comprehensive suite of features that makes working out simpler and easier to stick to.

Let’s take a closer look and see how it all comes together.

The Future of Fitness - the AI Coach

The Future of Fitness – the AI Coach

We’ve already mentioned the growing popularity of digital fitness accessories and services. The main reason for this is the ease of use and the amount of extra work they take off your shoulders. Planning your workouts and meal plans, tracking sets, reps, weights, and calories… All of these things add up to increase your mental workload, which results in loss of motivation and eventually quitting the program. Fitness coaches can take care of most of that, but they tend to be expensive.

This is exactly what Fitbod capitalizes on and helps with. While there are many apps that promise to help you plan and track workouts, few are as comprehensive. Fitbod builds a customized workout program tailored just for you and learns from your habits.

That’s right, it learns from you! It uses AI-learning in order to develop a workout plan that will help you reach your goals while keeping in mind your current fitness level, available equipment, and other factors. After you’ve done a few workouts, it adapts your program, increasing the difficulty and forcing you to challenge yourself.

Customer Stories - Consistency is Key

Customer Stories – Consistency is Key

There are many success stories on Fitbod’s website. From people of all ages, genders, and backgrounds. They all had a difficult time when it comes to sticking with a workout plan or a diet, and they all achieved incredible results with this little app. 

How did they do it? The stories are as different as people telling them, but they all had one thing in common. Consistency! That’s the key to any successful change – fitness and otherwise. Fitbod helped them stay on track and motivated. When their circumstances changed, the app suggested alternatives. In the end, they all succeeded because they stuck with it. Fitbod provided that nudge that they needed to stay motivated, and they rose up to the challenge.

The app also has specific achievements for reaching certain goals or milestones, which can only help keep people motivated. 

The Personal Fitness Journey and Personal Branding

The Personal Fitness Journey and Personal Branding

In the end, it’s the person doing the exercising who has to put in the work. It’s their own journey; Fitbod is just there to provide a plan and support. But they still have to make a decision to get up, eat healthily, and actually do all the exercises.

With that in mind, is it any surprise that Fitbod chose the .ME domain to reflect their customers’ individual path ahead? It can almost be read as an instruction: “Fitbod me!” or “App, make me fit!” Put simply, it’s everyone’s personal journey to lead a healthier life, and there’s no doubt that this app is an invaluable tool.

The Comprehensive Approach of an AI-Powered Fitness Plan App

Fitbod prides itself on providing comprehensive plans that will cover every aspect of the customers’ fitness journey. The app itself is just one (admittedly large) part of it. The website features a blog with exhaustively detailed explanations about workout types, diets, and general fitness regimens. Even if you decide to eschew the app itself, the blog is so chock-full of useful information that you’ll have a good idea of how to plan a workout yourself.

It brings together full IoT functionality thanks to smartwatch and fitness band integration. This makes it even easier to log workouts and track progress. You can stay focused while training and let the app worry about the details. 

An Instagram profile is a must for any fitness brand, and the Fitbod team has proven they know how to use social media to their advantage in order to keep their customers engaged.

Above mentioned customer success stories are detailed and downright inspiring. When you read someone’s journey where they lost 120 pounds and developed a chiselled physique at the age of 50, it can make you feel like you’re capable of anything.

The Comprehensive Approach of an AI-Powered Fitness Plan App Fitbod

Wrapping Up

It seems that the people behind Fitbod really know what they’re doing when it comes to both designing a functional app and branding it properly. It may seem strange to think of a “simple” app as changing lives, but their success and their customers’ testimonials prove that it’s quite possible.

There are bound to be improvements and new features coming, and we’re waiting with bated breath to see what they’ll be! 


Goran Bogunovic

Now, you're probably wondering how I got here! Running a marketing agency, educating people about branding, and helping you to develop your own presence online. To understand, you’ll need to follow me @Domain.Me

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