What do successful fashion, beauty, and luxury brands have in common today?
Excellent digital content campaigns that promote their products, services, and values on a whole new level.
And who helps them create unparalleled content that achieves results and empowers their business?
Production companies like Capital D Studio from capitald.me, and we’re thrilled to have them as a part of our .ME community.
What do they do? How did they start working with world-famous brands like Vogue, NYX, Mercedes-Benz, and Maserati?
Read on to find out!
Modern production company
When people think of a production company, they think of Hollywood movies and teams of creatives like photographers, directors, and stylists. Along with production, post-production, and distribution professionals, they tell stories, make films, television programs, and digital ads.
At this time and age of digital technologies, savvy production companies like Capital D Studio are positioning themselves as the go-to partners for online video content. They focus their talents, skills, and experience on helping brands engage and connect with audiences online.
Capital D from Dubai
Capital D Studios are based in Dubai, UAE, and they work with clients from the Middle Eastern region. They work on presenting the city of Dubai as an essential point in any creative’s career, while encouraging renowned professionals to make it a part of their regular itinerary.
Local talent is very important to them as well and they organize annual workshops, exhibitions, sponsorships, and internships. In this way, they inspire regional creatives by providing them with a platform where they can “speak to the world through their creativity”.
Capital D means business
The company has been in business for more than 10 years. Thanks to their unrivaled work, Capital D has become the leading production house in the region.
With data-driven insights, they create effective digital content solutions and strategies that land them deals with leading brands from the fashion, beauty, travel, hospitality, and automotive industries.
Nissan, Chevrolet, Mercedes-Benz, Maserati, Dior, Jimmy Choo, Bobbi Brown, MAC, Vogue, NYX, TAGHeuer, and Roger Vivier are just some of the clients they’ve collaborated with.
Yes. Serious name-dropping.
Capital D services
The company’s main aim is to elevate a brand to the next level using digital content. In this way, businesses amplify their reach and get measurable ROI thanks to the content that is communicated and distributed across channels.
To achieve this, Capital D provides the following services:
- Strategy – The team works on digital, creative, communication, and marketing strategies. In other words, they develop a branded omnichannel content strategy to build or increase brand awareness and drive sales.
- Content production – A good strategy is nothing without great and engaging content. And Capital D’s in-house team of creatives can help businesses produce it using their production facilities.
- Social media management – Using data, insights, and following trends and interests, the company tailors social media strategies to boost audience engagement and sales.
- Digital marketing – Capital D can help businesses promote their content and drive traffic to their websites.
- Influencers and PR collaborations – Capital D also partners with influencers to help promote their client’s brand through omnichannel campaigns.
- E-Commerce – Another Capital D service that confirms the status of a modern production company is the creation of e-commerce solutions.
- E-commerce photography and videography – Not only do they create e-commerces, but they also help businesses present their products in the best possible format to accentuate product features and style.
- Branding – If a business needs a branding and unified visual communication across all communication channels and customer touchpoints, Capital D can make it happen.
Secrets to success
Becoming a leading production company in a very competitive industry is no easy feat. Capital D Studio did not become a successful business overnight. The high-quality work they do has earned them a well-deserved success.
Apart from the amazing output, here’s what we think contributed to their success.
As mentioned before, Capital D specializes in creating content for a handful of industries.
Choosing a niche and type of content the company specializes in is very important, especially because it helps build the company’s brand identity.
By working with clients from fashion, beauty, automotive, travel, and hospitality, Capital D is recognized as a company that does excellent work for brands. Anyone wanting to promote a business from those industries will likely make Capital D their first choice.
Choosing a meaningful and memorable brand or company name is something that can’t be emphasized enough. Capital D Studio is catchy and easy to remember.
Our interpretation of the letter D in the name is that it represents Dubai, the capital city of UAE. This supports the company’s mission to promote Dubai as one of the production capitals of the world.
A great brand name coupled with a memorable domain name capitald.me reinforces their brand and online presence. Clients and collaborators can easily find their website which represents their online hub.
Their social media presence is something that they are constantly working on. Right now, they have over 30k followers on Facebook.
What Capital D takes pride in is the creative people that make their clients’ ideas a reality with an ROI. And that’s what we think is their biggest advantage – the team that creates and executes all those fantastic ideas.
Capital D Studios is a great example of a modern production company that has made it in a very competitive industry and region. They keep their finger on the pulse of trends and consumer demands and provide value to clients with their amazing content. With the focus shifting towards online video content, we think that there couldn’t be a better time for a production company like that.
Kudos and keep up the fantastic work, Capital D team!